Tesla's Giga Berlin factory is ready to be shown off to the world, marking a defining moment for the company in Europe. The factory, which recently welcomed a visit from Maye Musk, mother of Tesla's CEO, Elon Musk, is making significant progress. To share its progress and innovation with the public, Tesla seeks a Content and Programs Associate to create and lead engaging and informative factory tour experiences at Gigafactory Berlin.
VIP Tours Like Maye Musk?
The job posting for the Content and Programs Associate comes after a recent visit by Maye Musk, who shared her experience on social media, including photos of her evening out in Berlin in a beautiful Midnight Cherry Red Tesla Model Y.
The role will primarily focus on factory tours, interacting with various stakeholders within and outside the company, and assisting the work of the Content and Programs Team on-site in Berlin. The successful candidate will manage tour requests and bookings, present compelling content to a broad audience, plan and execute events, and interact with public and internal stakeholders.
Possible Return to Tours in US
Tesla used to offer factory tours at their Fremont factory in California but suspended the tradition in 2020 due to the COVID-19 outbreak. However, with the recent developments at Giga Berlin and the new job posting, the company may be gearing up to restart factory tours, possibly for both Tesla owners and the general public. The tours used to be available at no cost to any Tesla owners. The company provided hour-long tours from Monday to Friday. Owners had the chance to view the factory from an electric cart.
Fun fact, in the book Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future, Musk told author Ashlee Vance he was considering installing a rollercoaster-type ride inside the factory to make it easier to get around.
The new role comes at an exciting time for Tesla's European operations. Unfortunately, we can only view the operation from the sky with views from YouTubers. However, Tesla's Giga Berlin is ramping up quickly, and the Content and Programs Associate will be able to share the company with the public.
With the success of the factory tours in California, it's exciting to see the company gear up to provide a similar experience for the public in Europe and help write the next chapter of Tesla's success story.
