Tesla’s Diner Is Smarter Than You Think: In-Car Ordering, Auto-Pay, and Food at Your Stall

Not a Tesla App
Karan Singh

The new Tesla Diner in Hollywood is officially open, and it’s much more than just a restaurant with Superchargers.

Tesla has gone all out, closely integrating the Tesla Diner into its vehicles and the Tesla app to create an exceptional Tesla experience.

The Tesla Diner also includes high-quality and sustainable food and exclusive Tesla merchandise to round out the experience.

Read on to learn how Tesla improves the take-out and dining experience of a restaurant by integrating it into its vehicles.

Ordering

The unique experience begins well before you even arrive at the Diner. When you choose to navigate to the Tesla Diner, you’ll receive a prompt in your vehicle about an hour before you’re scheduled to arrive.

The diner’s menu is built right into your vehicle - you can tap and scroll through the menu on the main display, adding items to your order. The menu is designed for a larger touchscreen, similar to those found in kiosks at Dunkin’ Donuts or McDonald’s.

In Car Delivery

Once you’re complete with your order, you can choose to dine in, pick up, or have the food delivered to your vehicle. The magic sauce here is that you don’t need to choose the time to have your food ready. Tesla automagically knows when you’re arriving and will have your food ready for you.

However, that’s not all. If you choose “In Car,” staff from the diner will bring your food out to you when you arrive. How will they know where you are? When you plug in at a Supercharger, the vehicle automatically communicates the stall number to the diner, letting them know you arrived and which Supercharger stall you’re in.

If, for some reason, your food isn’t ready when you arrive, you’ll automatically receive a message in your vehicle, letting you know that your food is being prepared.

Drive-In Movie

When you arrive at the diner, you’ll be offered to sync up your audio and video in the vehicle with the two large 45-foot LED screens. You’ll hear the audio right through your car’s speakers, no manual syncing or FM radio required. Your vehicle’s screen will also play the same video that’s displayed on the larger outdoor screens.

There’s now a Tesla Diner app that appears in Tesla Theater when you’re near the diner. This app lets you watch and listen to the movie or order additional food.

Payment

Similar to the food integration, Tesla’s payment solution is also seamless. Food payment is handled automatically through your payment options in the Tesla app, just as Supercharging is automatically billed.

In a classy move, Tesla automatically covers gratuity for its staff.

High Quality Diner Fare

Not a Tesla App

While one might expect standard fast-food fare, Tesla has made a deliberate effort to serve higher-quality food, focusing on responsibly sourced local ingredients. Tesla states that the vast majority of the ingredients are sustainable, local products available within a full charge of a Tesla, which means the Diner is sourcing directly from local farms.

We’d expect this commitment to be maintained when Tesla begins expanding their diners. Future Tesla Diners may serve local specialities rather than just classic diner fare.

Here’s a list of what Tesla does to maintain quality for the food:

  • Breakfast items use organic eggs from pasture-raised chickens, fed with all-vegetable grains

  • Bacon comes from heritage-bred pork

  • Flour tortillas are made with heritage organic wheat

  • Kombucha uses 100% raw, organic ingredients, and the yogurt and milk are also organic

  • Cheese is made without phosphates, starches, acids, or fillers

  • The fries are cooked in beef tallow

Tesla has put a lot of time and care into creating a great experience and menu. The food also comes in a neat little Cybertruck box if you’re ordering a burger or sandwich. Just remember there’s a rule when it comes to the box…

Exclusive Diner Merch

It wouldn’t be a special Tesla destination without some exclusive destination merch. Tesla offers a range of Diner-exclusive merchandise, as well as additional items available in the Tesla Shop, including classics like the Levitating Cybertruck and more.

The exclusive merch includes:

  • A Tesla Bot for Tesla Diner (unique to the Diner, all black, with special Diner-related items)

  • Tesla Retro Diner Tees and Hoodies

  • Tesla Retro Diner Lamp

  • Tesla Sweets - Supercharged Gummies

  • Tesla Diner Hats

  • Tesla Diner Pins, Salt/Pepper Shakers, and Drinking Vessels

Some of this merchandise, including the unique Diner Optimus, has been marked as having limited-time availability - so if you want it, you’ll want to get your hands on it soon.

Tesla’s Diner is a perfect expression of Tesla’s entire brand experience - seamless and premium. It combines the convenience of in-car tech with a fun, retro-futuristic atmosphere and a genuine commitment to food quality.

Let’s hope that Tesla’s expansion plans for the Diner work out - we’d love to see these across the world.